Course Abstract
Bitcoin is not just software. It is survival infrastructure.
21 Modules. 1 Discipline. Build Bitcoin Products That Survive, Serve, and Free.
This course is designed for Product Managers who are serious about building Bitcoin-powered products that protect users, survive pressure, grow responsibly, and outlast hype cycles.
Across 21 practical, deeply human-centered modules, you will learn not just how Bitcoin works — but how to design, prioritize, and ship Bitcoin experiences that:
Serve merchants, migrants, activists, and everyday savers,
Protect autonomy, liquidity, privacy, and dignity,
Sustain business models without betraying user trust,
Build resilient, ethical companies that will stand for decades.
You will leave this journey not simply as a PM who "understands Bitcoin" — but as a builder of infrastructures that defend freedom, stability, and future generations.
This is not a crypto product management course.
This is Bitcoin product discipline.
And it is built for those who intend to lead.
Full Table of Contents
| Module | Title | Description |
|---|---|---|
| 1 | What Bitcoin Really Is | Understand Bitcoin as a system of money, freedom, and survival — not just digital currency — and why its principles must shape product decisions. |
| 2 | Private Keys, Public Keys, and Bitcoin Addresses | Master how Bitcoin keys and addresses work, how ownership is proven, and how your product must secure them correctly. |
| 3 | Understanding UTXOs | Learn why Bitcoin is not account-based, how UTXOs represent real spendable Bitcoin, and how they affect product design and fees. |
| 4 | Anatomy of a Bitcoin Transaction | Break down the structure of Bitcoin transactions — inputs, outputs, signatures, scripts — and design with real Bitcoin mechanics in mind. |
| 5 | How Bitcoin Blocks and Confirmations Work | Understand Bitcoin block production, confirmation logic, and network consensus — and how to reflect this transparently in UX. |
| 6 | What a Bitcoin Wallet Actually Does | Clarify the real role of wallets — from key management to transaction construction to user safety — beyond just showing balances. |
| 7 | Security Model of Bitcoin Wallets | Study real-world Bitcoin wallet threats — from device loss to theft — and how to design security flows that protect users under pressure. |
| 8 | Wallet Product Architecture Mapping | Map out custodial and non-custodial wallet architectures, infrastructure needs, risk points, and scaling challenges. |
| 9 | Designing a Bitcoin Wallet for Real Users | Translate Bitcoin’s complexity into intuitive, human-first UX — for first-time users, refugees, merchants, and everyday savers. |
| 10 | Designing Bitcoin Support for Existing Custodial Wallets | How to integrate Bitcoin into multi-asset custodial wallets practically — respecting Bitcoin’s special characteristics without overwhelming users. |
| 11 | Bitcoin Address Types, Multi-Address Watching, Batching, and Webhooks | Master the operational basics of Bitcoin address formats, address monitoring, transaction batching, and webhook-driven systems. |
| 12 | Designing Bitcoin Payment Products for Merchants | Blueprint for creating Bitcoin payment acceptance products — onboarding merchants simply, safely, and with strong incentives. |
| 13 | Bitcoin Liquidity and Treasury Management for Wallets | Learn how to manage Bitcoin inflows, outflows, treasury security, and liquidity risks at platform and operational scale. |
| 14 | Practical Bitcoin Product and UX Guidelines for Designers and Product Managers | Real-world design and product guidelines for building Bitcoin apps, services, and integrations users can trust and survive on. |
| 15 | Bitcoin Security Operations (SecOps) for Companies | How to run Bitcoin security systems properly: treasury protection, multi-sig cold storage, hot wallet limits, incident response. |
| 16 | Bitcoin Product Revenue Models — Building Sustainable Businesses | How serious Bitcoin products generate revenue honestly — spreads, fees, premium services — without betraying user trust. |
| 17 | Key Performance Indicators (KPIs) for Bitcoin Products | How to define, track, and optimize Bitcoin-specific metrics like transaction trust, liquidity efficiency, retention, and growth health. |
| 18 | Marketing Bitcoin Products | How to market Bitcoin products based on real problem-solving, survival use cases, storytelling, and circular economy activation. |
| 19 | Building Bitcoin Products for Activists, Refugees, and Displaced Persons | How to design Bitcoin products for survival: fear, flight, censorship, hunger — designing dignity into every pixel and flow. |
| 20 | How Companies Can Incorporate Bitcoin Responsibly and Sustainably | A guide for any fintech, payment platform, or financial app adding Bitcoin wisely — balancing user freedom, revenue, and trust. |
| 21 | Mastering Bitcoin Product Building — Final Reflections and Action Tasks | Final practical exercises, checklists, and mastery reflections to turn knowledge into durable Bitcoin product discipline for life. |
